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A Linguistic-Pragmatic Study on Collocations in Business Media Discourse

This is an open access article distributed under the Creative Commons Attribution License, which permits unrestricted use, distribution, and reproduction in any medium, provided the original work is properly cited.

CC BY-NC 4.0 This work is licensed under Creative Commons Attribution–NonCommercial International License (CC BY-NC 4.0).

Abstract

This study investigates the linguistic-pragmatic characteristics of “conflict activity” (CA) collocations in Eng-lish business media discourse through a lexical-semantic analysis. By examining a corpus of articles from prominent American business news outlets, we identified 426 colloca-tions that constitute the CA lexical-semantic field. These col-locations were scrutinized for their expressiveness, cultural markers, appellative function, and their role in conveying business realities. The research found that language in Amer-ican business media discourse exhibits a blend of informative and expressive functions, prevalence of clichés, engagement techniques, culturally marked units, and a dominance of the appellative function. The study also highlighted how stylistic devices like metaphor, metonymy, antithesis, and hyperbole endow expressiveness to the core lexemes. Findings contrib-ute to ourunderstanding of the lexical-pragmatic characteris-tics of business media discourse and offer a nuanced insight into their role in shaping readers’ perceptions and attitudes

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