Abstract

The article presents the problem of intergenerational transition and the emergence of a new generation of perennials, people who do not match their biological age, who continue working and leading an active lifestyle. The phenomenon is associated with a sense of subjective well-being. It is proved that the Silver Economy has great potential, reducing the pressure on the demographic situation. There summarized experimental data, proving that the development of vital functions can happen at any age (learning ability, balanced decisions, emotional stability, creativity, empathy, etc.). On the other hand, there considered unknown problems of the emerging Beta generation, who differs sharply from the previous ones. It requires a deeper study of the intergenerational transition.

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